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Bacardi was looking for a creative way to provide a multipack of their Reserve Rum to the cruise line industry. The package had to be convenient and demonstrate quality similar to the rum contained inside.
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Color-Box designed a multipack box that would hold two bottles. The box utilized a divider insert to keep the bottles from making contact. A black plastic handle was added to the top of the box to allow the passenger to conveniently carry the package.
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The E flute litho laminate carton surpassed the expectations of Bacardi. It provided strength to support two full size bottles, demonstrate quality and be convenient to the end user. The package has performed well in the cruise line market.
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