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Dixie was in need of a new carton for their medium weight cutlery line. This product sold primarily through club stores and had to have a high shelf presence and be easy for club store personnel to display.
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Color-Box designed an F-flute box that had intricate folds that allowed Dixie to efficiently fill the boxes. The package eliminated secondary packaging that was a disposal issue at the club stores.
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Dixie's new cutlery boxes are selling well in the stores. They are able to increase packing line efficiency by elimination of the secondary package and have a very high graphic appeal in the cutlery aisle.
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