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Each holiday season, Georgia-Pacific spreads warmth and good cheer by sending a unique holiday box to key existing and prospective customers. Color-Box set out to design a package that would highlight the company's new products, while showcasing manufacturing capabilities.
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Utilizing laminated E flute board, the package had the strength to protect the GP contents inside the box; gold printing and the classic design spoke "high quality" from every angle.
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The result was a holiday box that served as both a shipping container and a promotional package. Three distinct cartons representing various product lines came together within a single package that communicated GP's corporate identity, dedication to value and emphasis on developing successful customer solutions.
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